About Us

Award-Winning Team, 5-Star Rated Services, Top 100 UX Strategy & Technology Firm in US

Since 2011 TI has helped businesses run better by employing best practices across marketing, commerce and operations, using a mix of strategy and technology, with a process that drives new revenue and higher profit margins for our clients.

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Our History

True Interaction, LLC founded in 2011 embodies the vision, research and technology that fuels the world’s most innovative solutions. True Interaction focuses on the core of your business ecosystem – the various People, Processes, and System Platforms that define your business – meticulously architecting and integrating data, context and methods in order to optimize the experience of your client or audience.

Our Mission

Our products boost and enrich your offerings through scaled communication, automation and output, so you can drive toward scaled strategic bandwidth, more sales and happier clients, all with the efficiency and security that modern business ecosystems require. True Interaction creates, constructs and amplifies business ecosystems – from infrastructures to interfaces – that leading-edge companies are built upon.

Leadership & Team

WILLIAM WRIGHT, CEO – Award-winning BPM / product architect / speaker, helping startups to fortune businesses generate $MMs. Fordham, RIT, MIT


JOE STICCA, COO – Award-winning C-Level Technology Executive | Product Innovation | IT Transformation Leader | Cloud/SaaS | International Operations.


Anna Xu – CFO

GREG MADISON, CTO / OSCP – Ex-Military NAVY Comms & Encryption Specialist, Robotics / Automation / Fraud Prevention Expert | System Administrator.


JUSTIN BARBARO, – Product Manager – PhD Organizational Management / Statistical Analysis & Machine Learning. Education & Product Branding and Strategy.


BRANDON WU, – Lead Developer – Ruby on Rails Specialist. Computer Science.


ALEX VARONA, – Full-Stack Software Engineer | Commercial Real Estate Data and Analytics • Fullstack Academy of Code


Cris Bosch – Sr. Interaction Designer

Larry Fish, Advisor – CFO | Business Development Professional. Previous Global CFO of McCann


Ayman Alkhali – Sr. Full-Stack Engineer

Kiran Prakash, Content Marketing Specialist


Meiling Pope – Consumer Insights and Market Research, Disney / Nestle | Berkeley, Loyola MBA

Jon Trudel, AdTech


James R. Marsden, Advisor – LEO Award for IS, UCONN Professor, Peoples Choice EDDY Award


Client Feedback


“True Interaction’s work is absolutely superb. They are so intuitive and fast working that they’ve been described as artists.”


“TI is like IT with a soul. Totally unique. I highly doubt anyone else is selling something that is – so conscientious…”


“True Interaction’s ability to translate a chapter of history as difficult as segregation and racism into a work of art is unique.”

We’ve helped startups to fortune businesses launch in over 90 countries generating $MMs.


We Love to Work Together

O. Liam Wright – Founder & CEO Linkedin

Joe Sticca – Co-Founder & COO

Greg Madison – CTO, OSCP

Anna Xu – Science Management

Brandon Wu – Lead Developer

Justin Barbaro – PhD Organizational Management

Nina Robbins – Content Strategy

Kiran Prakash – Content Marketing

Ayman Alkhalil – Sr. Developer

Ken Phu– Senior Developer

David Son – Junior Developer / Intern

Brian Lee – Sr. Developer past

Adam Aladdin – Chief Enterprise Architect

Alejandra Arciniega  – Enterprise Account Manager

César M. Alvarado Garza – Enterprise Account Manager

Nelson Ayala Hernández – Synaptik Division Manager

Gonzalo García – Business Development Manager

Secure your business with TI Compliance today.

We build enterprise-grade, secure and compliant systems - Ask about how we can harden your systems to be secure and compliant with TLSv1.2 encryption transfers, AES-256 at rest encryption. **Support for HIPAA Compliance, SOC II Compliance, or PCI Compliance.

Boost your Business with Automation & AI

Whether you're looking to increase performance or margins – enhance your business with the power of Automation and AI. Ask about how Synaptik is powering some of the largest companies today!

Synaptik Full Stack Artificial Intelligence (AI) / Machine Learning and Business Intelligence Platform

“Magic. Just Magic. We never could have imagined to have this sense of usability at this level, so quickly and easily.” Sara Shindel – HAVAS MEDIA

"We Love our System. It's Brilliant! It works like a charm, successfully identifying the correct transactions to decline and approve in milliseconds!" Shaya Posner – NoFraud

"For 5 years I've been continually amazed at True Interaction's consistency and creativity. Highly recommended to anyone looking to develop complex apps and even physical products." Jason Poure, SPARK – Lifetime Brands

How can we help you today?

Get in touch with a True Interaction team member who can help you achieve your marketing, commerce and performance goals.


“These guys really rock at building custom business solutions!”Cliff Siegel, EVP Global Supply Chain of Lifetime Brands MORE BUSINESS TOOLS


“Customers are 5.2X more likely to purchase from companies with great customer experience.” READ MORE INSIGHTS


Get Ready for AI: “If Your Company Isn’t Good at Analytics, It’s Not Ready for AI”Harvard Business Review AI POWERED BUSINESS PROCESS